Pet Valu Donates $1.6 million Worth of Premium Dog and Cat Food to Help Canadian Pets and Pet Lovers in Need

Pet Valu Donates $1.6 million Worth of Premium Dog and Cat Food to Help Canadian Pets and Pet Lovers in Need

335,000 lbs of donated Performatrin® to be distributed by Ontario SPCA, Meals Banks Alberta, BC SPCA, Animal Food Lender and Wild West Animal League

MARKHAM, ON, Feb. 2, 2023 /CNW/ – Pet Valu, the foremost Canadian specialty retailer of pet foodstuff and pet-linked provides declared currently it is donating $1.6 million really worth of its quality, proprietary pet and cat foods Performatrin to aid animals and devoted pet enthusiasts in need to have throughout Canada. The donation, which weighs far more than 335,000 lbs and includes more than 33,000 luggage of kibble, will be sent to the Ontario SPCA, Foods Banking institutions Alberta, BC SPCA, Animal Food Financial institution and Wild West Animal League starting off this 7 days.

“A meals donation of this magnitude has an massive impact. In addition to ensuring 1000’s of animals will not go hungry for months to come, we can now re-direct the funds that we would established apart for foodstuff to other parts of need,” says Jennifer Bluhm, Vice President, Community Outreach Providers, Ontario SPCA and Humane Culture. “At a time when the growing charge of dwelling is building it tough for some pet lovers to feed, and even preserve, their pets, this contribution will support guarantee pets can continue to be with the people who love them and empower us to offer far better support to the animals in our treatment.”    

With the intention of encouraging as lots of animals in require as possible, the pallets  of Performatrin will be shipped from warehouses in Toronto, Calgary and Vancouver to the Ontario SPCA, Meals Banking companies Alberta, the Animal Meals Financial institution, the BC SPCA, and Wild West Animal League. These businesses will then distribute the foods to rescue associates, meals banking institutions and communities across Ontario and western Canada.

“We are really excited to be rebranding our award-successful Performatrin line-up to Performatrin Primary, which offers the same high quality meals with new and enhanced packaging,” states Kendalee MacKay, Chief Merchandising Officer at Pet Valu. “This cautiously planned transition presented a one of a kind chance to donate our remaining inventory of Performatrin, even though continuing to provide a fantastic encounter to our prospects. We are thrilled to keep on our help for area pet shelter and rescue services throughout Canada by offering further nutritional help to pets and devoted pet lovers in require.”

Marketed exclusively at Pet Valu, the Performatrin spouse and children of models which features Performatrin Prime, Performatrin Naturals, Performatrin Extremely and Performatrin Ultra Limited, provide a vast variety of high quality merchandise and  dietary needs to guidance just about every phase of a pet’s life and health. As the national feeding supporter of  Lion’s Foundation of Canada Pet Guides  Pet Valu provides Performatrin doggy food and treats to all puppies, breeding canines and Pet dog Guides in schooling.

About Pet Valu

Pet Valu is Canada’s main retailer of pet food items and pet-related supplies with over 700 company-owned or franchised spots across the country. For a lot more than 40 several years, Pet Valu has gained the have confidence in and loyalty of pet mothers and fathers by supplying well-informed purchaser services, a high quality product featuring and participating in-store expert services. Pet Valu’s neighbourhood merchants offer you more than 7,000 competitively-priced items, which include a wide assortment of high quality, tremendous top quality, holistic and award-successful proprietary brands. To find out much more, make sure you take a look at: www.petvalu.ca.

Supply Pet Valu Canada Inc.

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