Stella & Chewy’s to offer select products at Petco

SAN DIEGO — Petco Wellness and Wellness Company, Inc. announced Nov. 30 it has partnered with Stella & Chewy’s to provide a collection of the top quality pet foodstuff company’s raw and natural merchandise to Petco’s in-store cabinets and online marketplace, commencing January 2023.

Stella & Chewy’s delivers entire-and-well balanced freeze-dried uncooked formulas for dogs and cats, which are fortified with probiotics and anti-oxidants and formulated with responsibly sourced components, in accordance to the company. It also gives dry kibble coated with freeze-dried uncooked proteins in grain-free and grain-inclusive kinds, as very well as a vary of meal toppers “for picky eaters.”

“As a chief in the pet nourishment room and the first and only retailer to provide Stella & Chewy’s both equally on-line and in brick-and-mortar areas in all 50 states, Petco is unequivocally fully commited to making substantial-quality nourishment obtainable to even much more animals throughout the state,” said Amy University, chief merchandising officer at Petco. “Petco’s Full Wellness philosophy and concentrate on 360-degree wellness and wellness remedies for pets closely aligns with Stella & Chewy’s mission and emphasis on healthful, harmless and palatable nourishment, all in assistance of pets’ overall joy and wellbeing.”

Stella & Chewy’s entrance into the significant box pet retail room does not indicate it is abandoning the community pet channel, in accordance to Marc Hill, chief government officer at the corporation. Some items — including its Uncooked Coated Baked Kibble, Uncooked Blend Baked Kibble and Frozen Raw traces — will remain readily available solely by means of neighborhood pet outlets.

“Present day announcement is yet another step in a mission commenced nearly 20 years back — to make uncooked and normal eating plans more available to pet parents throughout the state,” Hill claimed. “But that mission isn’t doable devoid of the ongoing partnership of our valued neighborhood pet shops — partnerships we will carry on to devote in and help lengthy time period.”

Stella & Chewy’s is the newest pet foods enterprise to strike a partnership with Petco following its ban on dog and cat foods merchandise made up of synthetic colours, flavors and preservatives in Might 2019. The initiative is aspect of Petco’s Complete Overall health philosophy, which aims to support holistic health and wellness for animals. The Complete Wellness initiative was officially introduced in March 2021.

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